Archive for sustainable business

Global McKinsey survey underscores corporate support for sustainability

Posted in Uncategorized with tags on September 10, 2014 by marketingheart

Enouraging signs emerging from the corporate last.

CEOs are twice as likely as they were in 2012 to say sustainability is their top strategic priority. Seems to believe, but the survey took in over 2000 C level executives.

As the commentary says, the real challenge lies now in capturing the commercial value of sustainability and offsetting any costs associated with it. There remains a lot of work….

Read about the report here.