An ad to love for its brilliance and worthiness
See….it CAN be done….the force can be used for good. This one’s by Prolam Y&R in Chile for Columbia outdoorwear. It incorporates Air Conditioner units on the side of a building. The line translates, “The air that cools your home, heats up the world.” What a lovely piece of work, cudos to Columbia for a great bit of branding and big statement public service all in one.
Thanks Green Guerilla for the tip.